A few months after Superyacht Auctions was founded and held its first offerings, the company, previously referring to itself as Super Yacht Auctions, is kicking off two new programs that should raise interest.
First, Superyacht Auctions is creating partnerships with yacht-brokerage firms around the world. The goal is to tap the experience of leading houses and have them serve as exclusive agents. When reached for further information, a spokeswoman for Superyacht Auctions indicated that the firm has established relationships with Seahorse International Yacht Brokers, based in Greece; Brendel Yachtmarketing (also known as Rainer Brendel), based in Germany; and Navi Sell International Yacht Brokers, in Belgium. The spokeswoman added that the firm is also actively seeking a partner in the United States. Regardless, the brokers who have agreed to becoming exclusive agents are authorized to operate both within their own country as well as internationally on behalf of Superyacht Auctions. In addition, the relationship does not preclude them from conducting business as usual with new and brokerage megayacht sales.
The partnership also has no bearing on who is permitted to bid on the various auctions that Superyacht Auctions intends to hold. In other words, other brokers are still invited to bid on behalf of their clients regardless of whether they have a relationship with the company.
The second new program is also open to all brokers, yet it still bears exclusivity: tender sales of megayachts. Superyacht Auctions will, upon request, offer a yacht for bid solely to select parties designated by the owners and/or their representatives. All bids will be sealed, of course. Superyacht Auctions says that brokers who secure the winning bid for their client will receive the same commission as if they had secured the yacht in the traditional way.
While there is no word on upcoming auctions, Superyacht Auctions indicates that the sale of the 35-meter ketch Aries is pending. This month was supposed to see the auction of a 28-meter Hakvoort as well, but no details have been released.
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