There’s a lot of talk about how children are the future, and unfortunately in some cases it’s merely just talk. But not at Camper and Nicholsons (CNI). The company is making a concerted effort to help inner-city kids get a leg up on life.
CNI has partnered with the nonprofit organization CampInteractive, which sponsors year-long programs that stress two seemingly unrelated subjects, the great outdoors and technology. CampInteractive’s motto is, “stepping back into nature and forward into technology,” because it believes when kids venture both into the wild and onto the Web, they learn innovative thinking, teamwork, and confidence. That leads to improved grades and broadened horizons for their future.
CampInteractive has met with success in cities such as New York, and CNI is helping it broaden its reach through CampInteractive Miami, which will put a big emphasis on the water. While kids will be able to learn things like swimming, they’ll also learn how to maintain a PWC, handle a boat, and even fish. They’ll be equipped with digital cameras while on the water, documenting their adventures, and then back on terra firma they’ll learn to build Web sites around these experiences.
To learn more, contact CampInteractive or CNI’s Fort Lauderdale office.
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