As an extension of its dealer-managed service network, Azimut Yachts is entering the charter sector. The Azimut Charter Club, with a dedicated online presence, makes a variety of the builder’s boats and yachts available for summertime charter bookings.
So far five yachts are available, the largest being Prewi, an Azimut 78 Fly (flying-bridge model). A spirited performer capable of a reported 30 knots, the yacht has accommodations for eight guests. She also has an open floorplan with design by Achille Salvagni. More yachts are expected to join the fleet. For now, however, each of the Azimut Charter Club offerings is available for bookings in the Mediterranean. Similarly to the fleet’s expected growth, the destinations should increase, too.
Notably, Azimut Charter Club anticipates attracting existing cruising and charter enthusiasts as well as newcomers to the lifestyle. For newcomers, it’s an initial step into ownership. Either way, the yachts in the fleet are all ones delivered within the past five years. Furthermore, each belongs to owners who are strong brand ambassadors, rather than being spec-built, yard-owned projects.
Here’s how it works. Interested cruisers can review the features of each yacht, including taking photo tours. Then, they select the yacht of most interest. (All yachts are crewed.) Next, they either can enter the dates they want to book or can request assistance from a dedicated concierge. In contrast to traditional charter practice, the Azimut Charter Club allows booking a minimum of one day aboard. If using the concierge, clients additionally get hands-on assistance in walking through the contract and administrative details. Upon booking the yacht, the charter guests coordinate with a local Azimut dealer in the yacht’s region. That dealer’s representatives handle arrival and departure details, and are on call during the charter itself for further needs.
Azimut is the latest yacht builder to reveal a charter division. Earlier this week, Bering Yachts announced Bering Charter.
Azimut Charter Club charterclub.azimutyachts.com
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